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Our Story


Ritual + Flow was born out of a need for something better.

That is, for me personally, and the wellness and supplement market as a whole.

Now in my mid-40s, it was a decade ago when I approached my mid-30s and began to realise that I needed to do better. Better exercise, better nutrition, and a quest for a better health span.

What I quickly realised was that with a busy life, a hectic family schedule, and only so much willpower, my biggest wins came from my small habit changes – what I now call my daily rituals.

Having spent the best part of the last 6 years consuming and reviewing supplements and nootropics, I've also come to appreciate the significant impact these can have on my overall health – particularly for sleep, focus, mood, energy, and recovery.

I've also learned that some supplements have no impact whatsoever.

I wanted to create something better.

Something that was enjoyable to drink, easy to form into a positive habit, and ultimately a product that will improve those markers I'd laid down – fitness, wellness, and health span.

What we've managed to achieve with our first product Matcha Flow, is so much more than just that...

At the time of going to market, we have the most comprehensive functional Matcha-based drink with an impressive mushroom complex, packed with adaptogens and anti-inflammatory ingredients that improve focus, mood, energy, immunity, hormone balance, and overall brain health. Plus some very welcome side benefits such as anti-ageing skin health boosts, improved recovery, and better-quality sleep.

In creating Ritual + Flow, I can now fulfil another ambition of mine – to help people like me find small wins in those daily rituals.

I hope you love our products as much as I do...

Jason Mills - Founder of Ritual + Flow